Araldica is Piemonte's most progressive co-operative, situated in Castel Boglione, in the heart of Barbera d'Asti territory. Here they work with 230 grower members to source quality grapes from around 690ha of vineyards. Many of their members joined the co-operative in the 1950s and have a long and loyal relationhip with the winery. They produce wines from Piemonte's main DOC / DOCG regions.
Araldica's Managing Director, eonologist Claudio Manera, is adamant that investment in the vineyards, as much as in other areas of the business, is vital to maintain the quality of the product. He believes that effective management can preserve that most important concern for the customer - value for money: "Our intention has never been to follow an idle dream of making a great wine that is then impossible to find or difficult to afford. Our broader ambition has been to provide a range that is both understandable and accessible. Quite simply, wine for drinking and enjoying."